In a recent article from LBM Journal written by Mike Berger, LBM points out several reason why the latest design trend called Biophilic Design is benefiting lumber yards. The article highlights how biophilic design, which incorporates elements of nature into architectural and interior design, can positively impact sales for lumber and building material (LBM) dealers, with a specific focus on wood.
By embracing biophilic design principles and offering a variety of wood products, LBM dealers can meet the growing demand for natural aesthetics and foster a deeper connection with nature. Wood’s versatility, warmth, and visual appeal make it an ideal material for creating spaces that resonate with customers’ desire to reconnect with the natural world. Understanding the principles of biophilic design and catering to customers’ specific needs can help LBM dealers capitalize on this trend and drive sales.
“By leaning into biophilic design, LBM dealers can offer on-trend choices their customers may not have previously considered, while simultaneously improving the bottom line through increased sales. And in the end, the places created will, as John Muir penned, provide a place of personal sanctuary: “Everybody needs beauty as well as bread, places to play in and pray in, where nature may heal and give strength to body and soul.”
